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You were probably just as excited as we were to learn that the first issue of the next big Marvel Comics event - that is, Avengers: Armageddon #1  - is coming with its own special Magic: The Gathering card. And also like us, you probably guessed that the already-high demand for this book was going to shoot up even further. Well, here's the thing, Popverse reader, we two aren't alone in our assumptions about the comic's popularity - it seems Marvel, too, is expecting to get a legion of orders for their next book.

Orders, in fact, that they're warning retailers they might not be able to fulfill. 

Here's the story - every week, Marvel sends out a newsletter to its loyal retailers, typically to provide the price and final order cutoff dates (that is, the last day a publisher can guarantee a comic retailer will have their orders fulfilled, as it typically waits until this time to decide how many to print) for their upcoming products. Avengers: Armageddon #1 - the new book by Chip Zdarsky, Delio Diaz, and Frank Alpizar - was part of that newsletter this week, and the information regarding its special promo MTG card was in there too. "All copies of the first printing," it read, "Including all variant covers, will be sold in a special polybag containing both the issue and the exclusive WARSTORM SURGE card featuring art by Ryan Stegman."

But what's really interesting is a quick disclaimer at the bottom of the comic's description.

"Note:" it reads, "Allocations may occur."

RELATED: Avengers: Armageddon checklist

In other words, Marvel is taking the time to explain to retailers that, even if they place an order for the comic's first printing before the deadline to place pre-orders, there's still a possibility that the special, card-included product might not make it to every store that orders it. Neither the specifics of those allocations or a reason for them is confirmed in the Marvel newsletter, and we are in no way making the case that the House of Ideas definitively will not get to print enough of one of the summer's most anticipated comics.

We are saying, though, that like Steve Rogers himself, they're planning for any contingency. And this would make the possibility of a news item that 'Avengers: Armageddon #1 is sold out!' by some to be almost a given, as is a second printing announcement.

Avengers: Armageddon #1 is slated to hit stores on June 3, 2026. If I were you, I'd put my preorder in now.

Want more? Make sure you've read our list of all the best Marvel Comics stories of all time, and get ready for all the free Marvel comics coming as part of this year's Free Comic Book Day 2026 / Comics Giveaway Day  2026 events.