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The 3 big challenges facing Marvel Studios in 2024 (and what they could learn from Marvel Comics)

Marvel Studios can learn not only from Marvel's comics, but also Marvel Comics' business

CinemaCon 2024
Image credit: Walt Disney Studios/Getty Images

Marvel Studios have been on an unprecedented 16-year hit parade of movies, TV shows, and general interest in the Marvel brand. But in that nearly-two decade run they have unintentioanlly sowing the problems the Marvel movies & TV shows now find themselves in.

The present-day Marvel Studios is a victim of their own success, and are now living in the immense shadow of their past glories. This colors not only fans' interest in upcoming Marvel Studios projects, but undoubedly also boxes in filmmakers and actors on what they can do - or even feel they can do an an unspoken way - if they were to work with Marvel.

These challenges present themselves in three major areas - and all are things that Marvel's comic book line has been dealing with for decades. But as they learned, it's not about being perfect - it's about being better.

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Chris Arrant avatar
Chris Arrant: Chris Arrant is the Popverse's Editor-in-Chief. He has written about pop culture for USA Today, Life, Entertainment Weekly, Publisher's Weekly, Marvel, Newsarama, CBR, and more. He has acted as a judge for the Will Eisner Comic Industry Awards, the Harvey Awards, and the Stan Lee Awards. (He/him)
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