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Marvel boss Kevin Feige knows why fans want Spider-Man: Brand New Day

Spider-Man’s fourth MCU movie has already grossed a billion dollars at the box office

Image credit: Marvel Studios

News by Jules Chin Greene, Staff Writer

Published on Tue Aug 04 2026

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Spider-Man appears to be immune to all of the chatter about “superhero fatigue.” Spider-Man: Brand New Day has already grossed a billion dollars, and it’s been out for just six days as of writing. It’s a victory for Marvel Studios, who have had a rough go of it recently between Captain America: Brave New World, Thunderbolts*, and The Fantastic Four: First Steps underwhelming at the box-office. It seems that wherever Spidey goes, the dollars follow.

In an interview with Variety, Marvel Studios boss Kevin Feige analyzed why Spider-Man: Brand New Day has done so well after a string of tepid releases.

“Many things can be true at once,” he argued. “I think last year’s Fantastic Four looked and sounded like nothing that had been done in a superhero movie before, and it only [grossed] $521 million. Brand New Day is very directly a part four. It picks up right after the events of Spider-Man: No Way Home, and yet it tells a story that resonates. It’s ultimately about loneliness and the dangers of staying in our apartments by ourselves, looking at our phones. That resonates across cultures and across the globe right now.”

As it turns out, it seems that people around the world really love watching Peter Parker do stuff - specifically, Tom Holland’s iteration of the character. As Popverse’s resident Thunderbolts* defender, I understand that the rest of the moviegoing world may not have been keen on seeing a group of dysfunctional people suffering and bonding for two hours. So perhaps in this next era of the MCU, audience tastes can catch up?

Spider-Man: Brand New Day is in theaters now.

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Jules Chin Greene: Jules Chin Greene is a journalist and Jack Kirby enthusiast. He has written about comics, video games, movies, and television for sites such as Nerdist, AIPT, and Multiverse of Color.