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The 5 most popular Marvel characters, including in the MCU and the original comics [Marvel Matters]
Spider-Man, Wolverine, and more make the list of the most popular characters Marvel has right now.

This isn’t a list of the best Marvel characters, the most powerful Marvel characters, or even the ones who sell the most comics or movie tickets. Instead, this is looking at how you, as part of the general public, value and rank the various characters of Marvel. Using data survey tools, copious research, and some convos with current (and former) people inside Marvel, I’ve boiled down a list of the top 5 most popular characters from Marvel – not just comics, not just movies, not just t-shirt sales or what have you, but an overall consensus by getting out of the comics bubble and looking at the bigger picture.
One thing you’ll see from this list is that Marvel’s top five characters are all white dudes. While characters like Black Panther, Captain Marvel, and Spider-Gwen have made significant strides, for decades, Marvel was hyper-focused on protagonists that were
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