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How Marvel Studios' successes hurt the Star Trek revival movies, according to Chris Pine himself

How the rise of the MCU may have toppled the Star Trek film franchise.

Star Trek
Image credit: Paramount Pictures

Who would win in a fight, Captain America or Captain Kirk? According to Chris Pine, his Star Trek films never stood a chance against Marvel’s mighty movie machine. Speaking to a crowd at ACE Superhero Comic Con, Pine said that while his Trek films did well at the box office, Marvel’s success gave the studio unrealistic expectations, which ultimately killed the franchise.

“We made our film in 2007 and then I think Iron Man came out in 2008. It was right when the billion-dollar machine that is Marvel began, so the metrics of success shifted in this huge way. Our first film made like $400 million, a lot of fucking money by any standard or metric of success financially speaking. But, compared to the billion-dollar franchises that were Thor and the Captains, we just couldn’t compete,” Pine said.

Some of Pine’s memory is a bit off. To clarify, Pine’s first Star Trek movie was filmed in 2007 as he states, but it was released in 2009, one year after Iron Man. While Marvel’s early films did well, they didn’t start grossing $1 billion until 2012’s The Avengers. Prior to that, Captain America: The First Avenger grossed $370 million worldwide. This was less than the 2009 Star Trek film and 2013’s Star Trek Into Darkness.

However, Pine is right about Marvel changing studio and audience perception. In 2016 Star Trek Beyond made a worldwide gross of $343 million. That same year, Marvel Studios released Captain America: Civil War, which surpassed $1 billion. The Enterprise was looking pretty weak compared to the Avengers’ Quinjet.

Did the Avengers take down the Enterprise crew, or is this a case of box office bad luck? Drop your theories in the comments.

Want to know what's coming up next in pop culture? Check out our guides to upcoming movies, upcoming TV shows, upcoming comics, and upcoming comic conventions. If you're looking for specific franchises or genres, we have all the upcoming MCU, upcoming Star Wars, upcoming Star Trek, and upcoming DC movies & TV for you. If you're a fan of superheroes and not specific to just Marvel or DC, we have overall guides to all the upcoming superhero movies and upcoming superhero TV shows (and new seasons) as well.

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Joshua Lapin-Bertone

Joshua Lapin-Bertone: Joshua is a pop culture writer specializing in comic book media. His work has appeared on the official DC Comics website, the DC Universe subscription service, HBO Max promotional videos, the Batman Universe fansite, and more. In between traveling around the country to cover various comic conventions, Joshua resides in Florida where he binges superhero television and reads obscure comics from yesteryear.


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